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Michele K. Olson
,
Jeannette Sutton
, and
Nicholas Waugh

Abstract

Heat communication interventions are an essential way that public safety organizations can reduce extreme heat consequences for at-risk groups. Although the aim of these interventions is typically behavior change, these organizations commonly assume that providing information about heat risks, impacts, vulnerable populations, and protective actions will lead individuals to protect themselves. However, behavior change is a complex process whereby messages must be crafted in ways that increase their persuasive effects. To examine the extent to which key assumptions about behavior change are present in public safety organizations’ heat communication interventions, we examine 250 heat-related tweets sent by seven National Weather Service (NWS) weather forecast offices (WFOs) in 2021. We find that these NWS WFOs use technical language or “jargon” to communicate about heat risks and impacts. In addition, we find that information about vulnerable populations and protective actions is not presented in a way that conforms to theory on behavior change. Based on these results, we offer recommendations to increase the persuasiveness of NWS WFO communication interventions that encourage the public to protect themselves during extreme heat events.

Significance Statement

Heat is the leading cause of death among all weather-related hazards. How heat is communicated to the public can help mitigate heat-related morbidity and mortality. However, heat communication interventions are often developed with several embedded assumptions about behavior change that negatively impact their effectiveness. By examining how a key public safety organization communicates about heat on social media, and the extent to which these assumptions are present, we offer recommendations to increase the persuasiveness of NWS heat communication on social media.

Restricted access
Caily Schwartz
,
Tonya Haigh
,
Mark Svoboda
, and
Madeline Goebel

Abstract

Because flash drought is a relatively new phenomenon in drought research, defining the concept is critical for scientists and decision-makers. Having detrimental impacts on many sectors, it is important to have a consistent definition and understanding of flash drought, between experts and stakeholders, to provide early warning to the community. This study focuses on onset and progression of conditions and demonstrates the difference in flash drought identification for 15 events across six quantitative definitions of flash drought that use the U.S. Drought Monitor (USDM). Five flash drought events have been studied in the literature while 10 additional events have been perceived as flash drought by stakeholders. The results show that two of six definitions consistently capture the earliest onset of flash drought and include a large percent area in the identification. A qualitative analysis of management challenges and needs determined by stakeholders was completed using survey data. The results found that managing impacts and better communication and education were the top challenges and more data and enhanced and efficient communication as the top needs to better monitor, manage, and respond to flash droughts. The results demonstrate the need for assessing the characteristics of the definitions to enhance communication and monitoring strategies for large and small-scale flash droughts.

Significance Statement

The purpose of this study is to better understand how different numerical flash drought definitions characterize multiple flash drought events and how these definitions are useful in addressing the needs and challenges of stakeholders. This is important because definitions may capture different areas in flash droughts, which can impact how end users identify a flash drought. Further, this study uses events identified by the literature and by people familiar with drought monitoring. From these findings, definitions that capture flash drought earliest would help address the challenge of rapid onset and the need of quicker data. Further, definitions by sector would be beneficial to address the scale of impacts. This study identifies the importance of definitions for early warning systems.

Open access
Shari Fox
,
Alex Crawford
,
Michelle McCrystall
,
Julienne Stroeve
,
Jennifer Lukovich
,
Nicole Loeb
,
Jerry Natanine
, and
Mark Serreze

Abstract

Arctic communities are experienced with severe weather, but impacts can still be serious, particularly when the intensity or persistence of hazardous conditions is extreme. Such was the case for the community of Clyde River (Kangiqtugaapik), Nunavut, Canada, which experienced 33 blizzard days during winter 2021/22—likely the most at Clyde River since at least 1978/79. Blizzard conditions resulted from unusually frequent high winds rather than excessive snowfall. The most severe stretch included eight blizzard days over an 11-day period, with top wind gusts of 98 km h−1. Winds caused severe drifting, covering homes and blocking streets. Broken heavy equipment, including snow-clearing machines, compounded the impacts, leaving homes without essential services like water delivery and sewage pump-out for days. Residents reported the storms and resulting impacts as some of the worst in memory. The drifting and volume of snow, combined with the lack of available resources to manage it, obliged the community to declare a state of emergency. Projections of increased Arctic precipitation and extreme weather events points to the need for communities to have proper resources and supports, including preparedness and adaptation and mitigation strategies, so they can be better equipped to handle storm and blizzard impacts such as those experienced at Clyde River in the winter of 2021/22. Additional steps that can be implemented to better support and prepare communities include investing in preparedness planning, expanded and enhanced weather information and services, community land-based programming to transfer Inuit knowledge and skills, assessing the usefulness of current forecasts, and new approaches to community planning.

Significance Statement

In this study, we consider the winter of 2021/22, during which the community of Clyde River (Kangiqtugaapik), Nunavut experienced 33 days with blizzard conditions—more than any other year since at least 1978/79. Blizzards are characterized by strong winds and blowing snow. Low visibility impedes travel, and drifting snow blocks roads and can bury equipment and buildings. In this case, broken snow-clearing equipment and other infrastructure challenges also hampered the community’s ability to respond, and residents went days without essential services. Several studies suggest that extreme winds will become more common in the Baffin Bay region in the future. This study demonstrates the need for proper resourcing of communities for preparedness, response, and adaptation strategies, especially with the possibility of extreme winter weather becoming more common.

Open access
Holly B. Obermeier
,
Kodi L. Berry
, and
Joseph E. Trujillo-Falcón

Abstract

Broadcast meteorologists are essential in the communication of National Weather Service (NWS) warnings to the public. Therefore, it is imperative to include them in a user-centered approach for the design and implementation of new warning products. Forecasting a Continuum of Environmental Threats (FACETs) will modernize the way meteorologists forecast and communicate NWS warning information to the general public using rapidly updating probabilistic hazard information (PHI). Storm-scale PHI consists of probabilistic forecasts for severe wind/hail, tornadoes, and lightning hazards. Hence, NWS warnings would have the capacity to be supplemented by a quantitative or qualitative likelihood of hazard occurrence. The researchers conducting this study wanted to know what broadcast meteorologists thought about the inclusion of this likelihood information and how it could impact their decision-making and communication process. Using a nationwide survey, this team of researchers first asked broadcast meteorologists about their current practices for severe weather coverage using NWS watches and warnings. Next, broadcast meteorologists were introduced to multiple iterations of PHI prototypes and queried for their input. Findings indicated that broadcast meteorologists already face a complex decision-making and communication process under today’s warning paradigm. In addition, respondents were split on whether to explicitly communicate probabilities with their viewers. Respondents’ choices were also somewhat inconclusive regarding nomenclature, definitions of PHI and representations of PHI with warning polygons. These results suggest that PHI should feature user-driven, customizable options to fulfill broadcast meteorologists’ needs and that the iterative nature of the research-and-development process of PHI should continue.

Significance Statement

Broadcast meteorologists are vital communicators of dangerous weather to the public, leading researchers to study them more closely. Using a nationwide survey, this team of researchers wanted to know how broadcast meteorologists talk about tornadoes, large hail, and high winds to their viewers under today’s system of National Weather Service warnings. Survey findings indicated that broadcast meteorologists face a complex decision-making process when communicating dangerous weather. Any effort to modernize the current warning system, such as including hazard probability, should consider this complex process. Modernization should complement the role of broadcast meteorologists to ultimately serve the public and user-driven options should be a key component of any probabilistic information that is included in a future National Weather Service warning system.

Restricted access
AMS Publications Commission
Open access
Sarah Alexander
,
Mikhaila N. Calice
,
Dietram Scheufele
,
Dominique Brossard
,
Nicole Krause
,
Daniel B. Wright
, and
Paul Block

Abstract

Although scientists agree that climate change is anthropogenic, differing interpretations of evidence in a highly polarized sociopolitical environment impact how individuals perceive climate change. While prior work suggests that individuals experience climate change through local conditions, there is a lack of consensus on how personal experience with extreme precipitation may alter public opinion on climate change. We combine high-resolution precipitation data at the zip-code level with nationally representative public opinion survey results (n = 4008) that examine beliefs in climate change and the perceived cause. Our findings support relationships between well-established value systems (i.e., partisanship, religion) and socioeconomic status with individual opinions of climate change, showing that these values are influential in opinion formation on climate issues. We also show that experiencing characteristics of atypical precipitation (e.g., more variability than normal, increasing or decreasing trends, or highly recurring extreme events) in a local area are associated with increased belief in anthropogenic climate change. This suggests that individuals in communities that experience greater atypical precipitation may be more accepting of messaging and policy strategies directly aimed at addressing climate change challenges. Thus, communication strategies that leverage individual perception of atypical precipitation at the local level may help tap into certain “experiential” processing methods, making climate change feel less distant. These strategies may help reduce polarization and motivate mitigation and adaptation actions.

Significance Statement

Public acceptance for anthropogenic climate change is hindered by how related issues are presented, diverse value systems, and information-processing biases. Personal experiences with extreme weather may act as a salient cue that impacts individuals’ perceptions of climate change. We couple a large, nationally representative public opinion dataset with station precipitation data at the zip-code level in the United States. Results are nuanced but suggest that anomalous and variable precipitation in a local area may be interpreted as evidence for anthropogenic climate change. So, relating atypical local precipitation conditions to climate change may help tap into individuals’ experiential processing, sidestep polarization, and tailor communications at the local level.

Restricted access
Hamilton Bean
,
Kensuke Takenouchi
, and
Ana Maria Cruz

Abstract

Since 2019, National Weather Service (NWS) offices have been able to issue 360-character Wireless Emergency Alert (“WEA360”) messages for tornadoes. NWS is now considering changing from a “deterministic” to a “probabilistic” warning paradigm. That change could possibly influence how WEA360 messages for tornado are issued in the future. Recent experimental studies have found that probabilistic hazard information (PHI) forecast graphics improve consumers’ risk perception for tornadoes, but findings from these studies concerning whether PHI forecast graphics improve people’s protective action decision-making are mixed. The present study therefore investigated how mock PHI-enhanced WEA360 messages might influence people’s risk perception and protective action decision-making. Analysis of qualitative data gathered from a combination of questionnaire and focus group interview methods conducted in collaboration with 31 community members in Denver, Colorado, indicated that inclusion of PHI forecast graphics within WEA360 messages elicited high levels of understanding and message believability but did not consistently lead to appropriate precautionary intent. Because warning response is a complex social phenomenon, PHI may not significantly improve protective action decision-making if PHI forecast graphics are eventually presented to consumers via the Wireless Emergency Alerts system. Factors that PHI stakeholders should consider before the adoption of PHI-enhanced WEA360 messages for consumers are discussed.

Significance Statement

This study examines how consumers respond to and talk about mock WEA360 messages for tornadoes that contain embedded PHI forecast graphics. As NWS considers moving to a probabilistic warning paradigm, stakeholders will need to determine how PHI forecast graphics might be communicated directly to consumers, if at all. Our findings suggest that combining WEA360 messages with PHI forecast graphics creates challenges and complexities related to consumers’ assessment of personal risk and protective action decision-making. Overall, the study suggests that any future PHI-enhanced WEA360 messages provided directly to consumers, if at all, must avoid discrepancies (even subtle) between the level of risk represented by the PHI forecast graphic and the protective action guidance included in the text of the messages.

Restricted access
Manzoor Hussain Memon
,
Naveed Aamir
, and
Nadeem Ahmed

Abstract

Climate change has forced the world into a state of emergency, but the urgency can also become an opportunity to strengthen the focus on sustainable development and reduce social vulnerability. For developing economies, the first and foremost challenge regarding climate change is to address the knowledge gap on sustainable development and vulnerability. Besides this, evidence-based inputs are needed for the policies and programs that intend to enhance the adaptive capacity and social capital from the gender perspective in comparatively more disaster-prone districts of the country. The environmental impact in terms of socioeconomic conditions specifically pertaining to rural areas of Pakistan cannot be ignored. Natural events such as floods and droughts have raised the question of the social and socioeconomic vulnerability of the rural communities. This paper is an attempt toward understanding that everyone who is affected will be impacted differently by climate change both within the same gender and between different genders, including gender minorities. In addition, an attempt is made to identify the drivers of gender-disaggregated social vulnerability in selected disaster-prone rural communities of the district of Dadu, Sindh Province, Pakistan. Both quantitative and qualitative techniques are employed to examine the differences in gender perception on climate change, experiences related to climate change, disasters, and impacts on their lives. Women and households headed by them are found to be relatively more vulnerable due to their socioeconomic and social status in the rural areas of Pakistan. The paper gives policy directives that not only address the measures for reduction in climate change impacts but also suggest the development of effective disaster management programs, policies, and strategies.

Restricted access
Douglas Schuster
and
Michael Friedman
Open access
Free access